This commercial is about top chef. This is a reality show that premiered on the television channel, Bravo. It starts presenting all the chef who are competing in the challenges. You are immediately drawn in by the piece score in the background, as all of the chefs are in positions that make you feel like they are ready to fight tooth and nail with each other. The two main judges are then presented, telling the audience that this will be an epic battle that no one wants to miss. They bring the audience in with the promise of battles. This appeals to human natures morbid curiousity. They make it impossible for the audience to look away. It is like watching a train wreck. You know that there is no merit in watching it, but for some strange reason, you can not bring yourself to look away.
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